Terms

Terms of service

Last updated 21 August 2026

1. Who you're contracting with

These terms are an agreement between you (the client) and Loftin Marketing, a sole proprietorship owned by Alanis Loftin, based in Denver, Colorado, United States. Contact: alanis@loftinmarketing.com.

Booking a paid service, accepting a written quote, or paying an invoice means you accept these terms.

2. What's being sold

Marketing consulting services, delivered remotely. Nothing physical ships. Specifically:

• Audit: a written review of your website, ads, email, and analytics, with a prioritized list of recommendations. Delivered as a document.
• Training and workshops: live one-hour sessions by video call, run in your own accounts, recorded, with written notes.
• Setup and handoff: configuration work plus documentation and a walkthrough, scoped and quoted per project.

The exact scope of any engagement is whatever is written in the quote or email you agreed to. If something isn't in there, it isn't included. Ask and I'll quote it.

3. The free consultation

The introductory hour is free and carries no obligation on either side. It isn't a contract, and advice given during it comes with no warranty. Nothing is charged unless you afterwards agree in writing to a paid service.

4. Prices, currency, and payment

• All prices are in US dollars (USD).
• Audits start at $300 USD. The final price depends on scope and is confirmed in writing before work begins.
• Training is $100 USD per one-hour session, with 20% off when four or more are booked together.
• Setup and handoff work is quoted per project in writing before work begins.
• Reduced rates are available for individuals, new businesses, and small organizations with limited revenue. Ask.

Invoices are issued through the client portal and are due within 30 days unless the quote says otherwise. Payment is by card or bank transfer. Card payments are processed by Stripe; card details go directly to Stripe and are never handled or stored by this website or by me.

Prices exclude any sales or use tax that may apply, which will be shown separately on the invoice if it does. You're responsible for any bank or currency conversion fees your own bank charges.

5. Late payment

Invoices not paid by the due date accrue a late fee of 1.5% per month on the outstanding balance. If an invoice goes more than 14 days past due, I may also pause work until it is settled.

Payment plans are acceptable when needed. If money is going to be tight, please communicate that or request a plan at your earliest convenience.

6. Delivery timelines

• Training sessions happen at the time you book.
• Audits are delivered within ten business days of the date you grant me access to the relevant accounts.
• Project timelines are agreed in writing before work starts.

If something is going to be late, I'll tell you before the deadline rather than after it.

7. Scheduling, cancellations, and rescheduling

• Cancel or reschedule a session more than 24 hours before it starts and there's no charge.
• Cancel with less than 24 hours notice, or don't show up, and the session is charged in full.
• If I have to cancel or reschedule, you get the session at a new time or a full refund, whichever you prefer.
• Prepaid session bundles are valid for twelve months from purchase.

8. Refunds

• Audits: full refund if requested within 14 days of delivery.
• Training sessions: refundable in full any time before the session runs. Once a session has been delivered it isn't refundable, since the recording and notes are yours to keep.
• Unused prepaid sessions: refundable in full at any time within the twelve-month validity period.
• Project work: if you end a project partway through, you're billed for the work completed up to that point and refunded the rest.

Approved refunds go back to the original payment method within ten business days. If you paid by card, that means back to the same card.

To request one, email alanis@loftinmarketing.com. Please raise it with me before filing a chargeback with your bank. I'd rather sort it out directly, and I've never refused a refund request.

9. What I need from you

To do the work I usually need access to the relevant accounts, a named person who can answer questions, and any brand or budget information that affects the recommendations. Delays in getting these move the delivery date by the same amount.

You confirm that you have the right to grant the access you give me, and that any materials you hand over are yours to share.

10. Who owns what

Once an invoice is paid in full, the deliverables I produce for you, including audit documents, session notes, recordings, and campaign configurations, are yours to keep, use, and modify however you like, including after we stop working together.

I keep ownership of my own underlying templates, frameworks, and methods, and I reuse them with other clients. Nothing about your business goes into that reuse.

Your accounts stay yours throughout. I never take ownership of a client's ad account, analytics property, or domain.

11. Confidentiality

Anything non-public you show me, including numbers, strategy, customer data, and internal problems, stays between us. I won't name you as a client publicly without asking first, and "no" is a perfectly normal answer.

12. No guaranteed results

I'll give you my honest professional judgment and the same advice I'd act on myself. I can't guarantee specific outcomes: not a revenue figure, a cost per acquisition, a conversion rate, or a search ranking. Marketing results depend on your market, your pricing, your product, your competitors, and platform behavior I don't control.

Anyone who does guarantee you a number is either guessing or lying. Services are provided on an "as is" basis without warranties beyond what the law requires.

13. Limitation of liability

To the fullest extent the law allows, my total liability for any claim arising out of an engagement is limited to the amount you actually paid me for the service the claim relates to. I'm not liable for indirect or consequential losses, including lost profits, lost revenue, or lost data.

Nothing here limits liability for fraud, or for anything else that can't be limited by law.

14. Ending an engagement

Either of us can end an engagement with written notice. If you end it, you're billed for work completed to that point. If I end it for any reason other than non-payment, you're refunded for anything not yet delivered.

I may decline or end work that's illegal, that I'm not qualified to do well, or that involves misrepresenting something to customers.

15. Governing law

These terms are governed by the laws of the State of Colorado, United States. Any dispute goes to the state or federal courts located in Denver, Colorado.

16. Changes to these terms

I may update these terms. The version in force for your engagement is the one published on the day you booked it. The date at the top of this page tells you when it last changed.

17. Getting in touch

Email alanis@loftinmarketing.com. Questions about these terms are included. See also the privacy policy.

← Back to the site